Contemporary strategy analysis
Contemporary Strategty Analysis
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Synopsis
Chapter 1 - The Concept of Strategy
Successful strategy requires;
- Clear, consistent, long-term goals
- Profound understanding of the competitive environment
- Objective appraisal of resources
With effective implementation being a key factor of these three elements.
SWOT (Strengths, Weaknesses, Opportunities and Threats)
The book argues that by arranging things into SWATS can be too black and white, with many problems not being classifiable into just ‘strengths or weaknesses’ but rather a combination of the two. As such it utilizes a simple internal or external to the organisation classification.
#book/textbook #MBA/BUSN9153 [Type:: Book] [Authors:: “Adam Savage”]
[Business Strategy|Strategy](<../../Topics/Business/Business): <../../Topics/Business/Business Strategy> "Business Strategy" [//end]: # “Autogenerated link references”
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Books
Introduction When I was younger I mostly got in trouble for reading past bedtime - and it shows. The following...